Foundations in Image Capture
“Get it right in the camera” is what students learn in the New Horizons Foundations in Image Capture Course. Digital cameras allow for a wide dynamic range, and post production software opens the doors to re-purpose their images beyond their original intent. But all of this wonderful technology falls by the wayside when the image suffers from poor exposure, focus issues, or the wrong choice of lenses, depth of field and shutter speed.
In this course, students go far beyond the auto button and learn the foundational principles of photography. Instructors lead them through the essentials of focus, f-stops, shutter speeds, sensor speed (ISO) and their relationships, placing artistic creativity in the hands of professionals and beginners alike. Students explore depth of field and its effect on the visual message, how shutter speed can aide in image interpretation, and learn how to choose the right camera menus, as well as the best file choice for any given situation.
Prerequisites
- A High School diploma or equivalency.
Certification requires to students to achieve the following:
- A passing grade on the principles written exam.
- Students must demonstrate proficiency with a series of images selected to insure that the student has solid grasp of image capture foundations.
This class is not camera specific; the instructors will work with you and your camera of choice.
Advance Principles of Image Capture
Students in this course build upon the skills learned in the Foundations Course and focus their attention on using the camera to create images that grab a viewer’s attention at many levels. Instructors teach students to previsualize their images, feel serendipity approaching, and unify their talent with the camera and lens technology. Class exercises encourage students to move forward with their cameras and to explore and develop their visual range. At course completion, students will manage their camera as an instrument of their art, know its capabilities and limitations, and handle the instrument intuitively.
Instructor Mike Sweeney stays active in his profession by mentoring upcoming photographers and socializing on networks such as Facebook. He is a member of well-regarded organizations such as the PPA (Professional Photographers of America), ASMP (American Society of Media Photographers) and NAPP (National Association of Photoshop Professionals). Mike says, “My favorite styles of photography are artistic portraiture, wedding photography, and lifestyle photography. The common thread to each of thes
Digital Arts Marketing
Our Marketing Courses for digital arts, wedding, and portrait photography employs the “Business in a Box” approach. Students learn to create a business marketing plan with all of the elements needed to get their career and/or own photography business up and running—and fast. This is a no nonsense course, no extraneous theories, just proven operational and sales/marketing programs that will guide you step by step to finding clients or to increasing your net value to your photographic team.
Instructor Ann Monteith is the industry’s leading authority on studio marketing and management and author of the Ann Monteith Means Business blog and newsletter for professional photographers. She is a past president of Professional Photographers of America and holds the B.A. degree from Bucknell University.
Instructor and Marathon marketing consultant Mark Weber holds the PPA degrees of Master Photographer, Photographic Craftsman, Master of Electronic Imaging, Certified Professional Photographer, and he has earned seven Photographer of the Year titles. He is well known as an industry consultant and leads Marathon’s Marketing Advantage Program.
